Krups is a major player in the coffee machine market, one of the world’s leading manufacturers of espresso machines. The Krups website underlines this. Bring up the home page and you’re met with a polished metal ambience that reflects the quality of their products. There’s a sliding panel that shows a number of machines. Click on the machine and you open a magnifying window that you can manoeuvre around to see details. It’s sharp, cool design. Click on ‘World of Coffee’ and you can enjoy a history of coffee as well as the company itself along with other useful information for the coffee buff. The product range features a useful mix of espresso, combination, nespresso and filter machines.
A Selection of the Best Selling Krups Coffee Makers
Finding the website
You can visit the Krups website by going to www.krups.co.uk .
Finding the section on coffee makers
When you have reached the Krups home page got to the bar at the top of the page and click on the ‘Products’ tab. This creates a drop-down menu. Click on ‘coffee makers’ in the menu. This brings up the ‘Coffee Makers’ start page. To the left hand side in the second panel down are links to the types of coffee maker you might be interested in.
Selection available
Krups offers a selection of espresso machines, combination items where you can make filter and espresso coffee with the same machine, filter coffee makers and the innovative Nespresso system with a number of lines including the ‘Essenza’ compact machines.
Information provided on the site
From the moment the home page opens you are bombarded with information. A sliding top panel allows you a glimpse of the product range and a magnifying window allows you to see the product in detail. Hover over the green square over a feature on the item in the window and a caption appears at the top telling you about that feature. It’s all high tech and good fun.
At the top of the home page is a bar with tabs for ‘Products, ‘World of Coffee’, ‘Support’, ‘Shop’ and ‘Club Membership’. Click on ‘World of Coffee’ to learn about the history of Krups, a short history of coffee, types of coffee beans, types of coffee pods and coffee books. Click on the link for each one.
Click on ‘World of Coffee’ for a brief history of the drink and of the manufacturer. But most interesting is the piece on coffee pods, explaining the types, including ESE pods and Nespresso capsules. ESE stands for Easy Serving Espresso. The 7gram portions of coffee are forcefully compacted between two sheets of filter paper made primarily of plant fibres to be ecologically friendly. The pod system provides simplicity of preparation and consistency of flavour and aroma.
The Nespresso section outlines the 9 different types of coffee available in the Espresso format. The Dolce Gusto range features capsules containing 100% Arabica beans.
Click on ‘Products’ and you are first taken to the ‘Quickfinder’ page. On the middle panel under ‘Coffee makers’ are links to the different types of machine offered by Krups. Click on ‘Espresso’, for instance, and you bring up the espresso page. Scroll along the top panel to see the items available. Each has an image and a brief description. Click on the machine name to bring up its page.
Beside the clear image is a menu that includes ‘Features’, ‘Specifications’, ‘Compare’, ‘Instructions’ and ‘Buy’ links. The features are bullet listed to the right of this. Click on ‘Compare’ to view a comparison of each range’s technical details and features such as water tank capacity, pump pressure and so on. Click on ‘Instructions’ to download a PDF of the detailed instruction manual.
The ‘Combination’ items have features listed for both filter and espresso functions.
Where to Buy
Click on the ‘Buy’ link on the item page and you’re taken to a page listing main retail outlets including John Lewis, Lakeland, Debenhams and House of Fraser.
Buying from the website
On the same ‘Buy’ page you are advised that you can buy online from the authorised retail partners mentioned. If you can’t find the retailer you’re looking for, contact Krups online. Click on the retailers box to be taken to their online store.
Finally
This is a comprehensive, well set out website that offers plenty of information about its products as well as coffee generally. Even their filter makers are well catered for. The site is relatively easy to navigate and well worth a visit if you’re looking for quality, reliable product with good back up.